Browse Skills customer relationship management

customer relationship management

🔻 Declining ESCO reuse: cross-sector

The customer-oriented management approach and basic principles of successful customer relations that focus on interactions with customers such as technical support, customer services, after-sales support and direct communication with the customer.

customer relationship management — the customer-oriented management approach and basic principles of successful customer relations that focus on interactions with customers such as technical support, customer services, after-sales support and direct communication with the customer. McKinsey's Skill Change Index places it in the declining band (SCI 52.91/100) — a skill likely to fall in demand as AI and automation cover more of its ground by 2030. ESCO classifies it as a cross-sector (useful across many industries) skill within knowledge. It is currently listed by 19 occupations in our catalogue, including after-sales service technician, animal facility manager, beauty salon manager, and call centre manager.

Category: knowledge › management and administration SCI: 52.91/100 Also known as: customers relationship management, management of customer relationship, CRM, customer-oriented management

Occupations that require customer relationship management

Showing top 19 of 19 occupations · ranked by India employment volume, then AI-durability.

after-sales service technician · 🤖 5.0/10
animal facility manager · 🤖 5.0/10
beauty salon manager · 🤖 5.0/10
call centre manager · 🤖 5.0/10
commercial director · 🤖 5.0/10
commercial sales representative · 🤖 5.0/10
contact centre manager · 🤖 5.0/10
contact centre supervisor · 🤖 5.0/10
equine yard manager · 🤖 5.0/10
garage manager · 🤖 5.0/10
laundry and dry cleaning manager · 🤖 5.0/10
livestock advisor · 🤖 5.0/10
marketing assistant · 🤖 5.0/10
membership manager · 🤖 5.0/10
service manager · 🤖 5.0/10
Spa Managers · 🤖 5.4/10
interpretation agency manager · 🤖 5.6/10
translation agency manager · 🤖 5.6/10
Advertising sales agents · 🤖 6.5/10

Frequently asked questions

What is customer relationship management?

The customer-oriented management approach and basic principles of successful customer relations that focus on interactions with customers such as technical support, customer services, after-sales support and direct communication with the customer.

What category of skill is customer relationship management?

ESCO classifies customer relationship management under the knowledge category, specifically in the management and administration subcategory.

Is customer relationship management an AI-durable skill?

McKinsey's Skill Change Index places it in the declining band (SCI 52.91/100) — a skill likely to fall in demand as AI and automation cover more of its ground by 2030. Prioritise this skill only when it directly enables paid work today — plan for AI to absorb more of it every year.

Which jobs require customer relationship management?

In our catalogue, 19 occupations list customer relationship management as a required or important skill. The top occupations by employment volume include after-sales service technician, animal facility manager, beauty salon manager, call centre manager, commercial director, commercial sales representative.

How transferable is customer relationship management between industries?

ESCO tags customer relationship management as a cross-sector (useful across many industries) skill — a signal of how portable it is when you change field.

Is customer relationship management the same as customers relationship management?

Yes — customer relationship management is also known as customers relationship management, management of customer relationship, CRM, or customer-oriented management. They refer to the same underlying capability in the ESCO taxonomy.

How can I learn customer relationship management?

The most reliable path is to pick a job or project that demands customer relationship management and learn through delivery. Complement that with role-specific roadmaps and short courses. Explore the occupations below to see where this skill is used in practice.

Data: ESCO v1.2.1 (CC-BY-4.0). Durability framework informed by McKinsey Global Institute (Nov 2025). See our methodology.