About What Next AI

Affordable career counselling built on validated psychometrics and real occupation data — because ₹50,000 for a packaged career report is a barrier most families can't cross, and shouldn't have to.

Why this exists

Traditional career counselling in India sits between three failure modes: expensive packaged services from coaching brands (₹50K+ and often selling their own coaching downstream); free-but-generic aptitude tests that give one-line answers; and well-meaning family conversations that project the parents' regrets onto the child.

The tools to do this well — Holland's RIASEC inventory, the Big-5 personality model, the O*NET occupation database — have existed for decades. They're all validated. Most are free or cheap. What was missing was a platform that combined them properly, framed the output honestly, and priced it so a family doesn't need ₹50,000 to get a real answer.

That's what What Next AI is trying to be.

What we do

  • Psychometric assessments — two published instruments, the O*NET Interest Profiler (60-item Holland) and the IPIP 50-item Big-5; short adaptations of SRQ-A, the Passion Scale (Vallerand) and Schwartz's values; a VARK-style learning-preference quiz (not the official, copyrighted VARK); an ICAR-style reasoning screener and our 16-type personality quiz. Adaptations and our own items are labelled as such and not claimed as validated. The personality type quiz (16 types) is our own and not validated. Inspired by Jungian type theory. Not the official MBTI® assessment. In the Explorer plan, or the Psychometric Bundle as a one-off purchase.
  • Career counselling — Ikigai composite across four axes, three interpretive lenses, real BLS occupation data, honest optionality math. Paid reports, each available on its own or in a plan.
  • Resume analysis + essay coaching — AI-powered: a 0–100 resume score with specific fixes, and prompt-specific essay feedback.
  • Stage-adaptive framing — a Class 9 student and a mid-career pivoter get materially different reports.
  • India-aware — stream picker (PCM/PCB/Commerce/Arts), JEE/NEET/CUET pathways, NIRF rankings, official India pay by occupation group (PLFS).

What we don't do

  • We don't sell coaching. If your report says 'take JEE prep', we're not going to recommend a specific coaching institute for a commission.
  • We don't hide what's free. Exploring careers, browsing and comparing universities, the AI Exposure Meter, Career Worlds and the learning roadmaps cost nothing and need no card; each paid report says its price up front.
  • We don't tell you what to be. The tools are designed to inform your decision, not make it for you.
  • We don't sell your data. See our privacy policy.
  • We don't pretend our system is perfect. See our methodology page for exactly which weights are research-backed and which are engineering defaults.

Data sources we build on

  • U.S. Bureau of Labor Statistics — occupation database, salary distributions, growth outlook
  • O*NET — knowledge areas, RIASEC codes, work values, tasks and skills
  • AI exposure — our own rubric built on four published studies (Eloundou et al. 2023, Frey & Osborne 2013, Felten, Raj & Seamans 2021, Nedelkoska & Quintini 2018); see the methodology page
  • College Scorecard (US Dept. of Education) — university profiles, admissions, outcomes
  • NIRF (India) — university rankings for Indian institutions
  • Periodic Labour Force Survey (MoSPI, Government of India) — average monthly pay in India by occupation group
  • Published psychometric instruments (Holland 1997, O*NET Interest Profiler Short Form (USDOL/ETA), Goldberg 1992 IPIP Big-Five markers) and instruments we adapt (Ryan & Connell 1989 SRQ-A, Vallerand et al. 2003, Schwartz 1992, Condon & Revelle 2014 ICAR item formats)

Get in touch

Questions, corrections, or press enquiries — see the contact page.